What is SEO ?
SEO stands for “Search Engine Optimization”. It is the process of affecting the online visibility of a website or a web page in a web search engine’s organic result.
SEO is similar to Google Adwords/ PPC, with the objective to target the audiences who are interested in your products/services by typing the keywords in the search field. For example, when someone type “soft skills Malaysia”, Google will display the Ads (with the marking “Ad”) first, follow by the natural search results. These natural search results are done by “SEO”. In other words, if you want your website appear on top of search engines, you either have to choose Google Ads/PPC , or SEO, or both.
How to choose SEO company in Malaysia ?
If you want to engage a company that specialized in SEO Malaysia, here are some tips to evaluate them before you can make decision.
1. Hong many year have the SEO company established ?
2. How many SEO clients they have served ? (don’t mixed up with “web design” Client)
3. Does their own website rank on top 10 for the industrial related keywords such as “Malaysia SEO company” , “Malaysia SEO consultant” , “Malaysia Search Engine Optimization” , “Malaysia SEO services”, etc ? ( It is very ironic that a SEO company cannot rank his own website on top 10, right ? )
4. Is the website listed in normal listing or ” Sponsor Links ” ? ( Some SEO companies purposely confuse the consumers on the sponsor links listing and normal listing. They will say that they are doing SEO but in fact they are doing PPC or sponsor links )
5. Do they have any refund policy if the website is not listed on top position in search engines ? (This is to protect consumer’s interest. No point you have paid the fee and get nothing in return)
6. Do they use the SPAM method to spam your website to get high ranking ? ( Caution : There are few SEO freelancers in Malaysia are doing this by adding too many keywords (keyword stuffing) in the website or create cloaking site which redirect to other website. )
For those who want to get a quick reference, here are some list :
1. Maximus SEO
2. Ericanfly SEO